FOR IMMEDIATE RELEASE
TREND MEDIA SELECTED A WINNER IN THE 33rd ANNUAL TELLY AWARDS
Santa Monica, California – July 1, 2012 – The Telly Awards has named Trend Media and Total Beauty Media Group as a Silver winner in the 33rd Annual Telly Awards for their piece titled The Week in Beauty and as a Bronze winner for their piece titled Makeover My Mom. With nearly 11,000 entries from all 50 states and numerous countries, this is truly an honor.
The Week in Beauty is a weekly news show featuring new products, reviews, events, and sales in the beauty and fashion industry.
Makeover My Mom is an unscripted show where Total Beauty gives real moms the glamorous beauty makeover they deserve.
The Telly Awards was founded in 1979 and is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.
For its 33rd season, The Telly Awards once again joined forces with YouTube to give the public the power to view and rate videos submitted as part of the People’s Telly Awards. In addition to recognition from the Silver Telly Council, the judging panel that selects the Telly Awards winners, the Internet community helps decide the People’s Telly Awards winners.
A prestigious judging panel of over 500 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council, judged the competition, upholding the historical standard of excellence that Telly represents. The Silver Council evaluated entries to recognize distinction in creative work – entries do not compete against each other – rather entries are judged against a high standard of merit. Less than 10% of entries are chosen as Winners of the Silver Telly, our highest honor. Approximately 25% of entries are chosen as Winners of the Bronze Telly.
“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards. “Trend Media’s accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production.”
“We are honored to have two of our shows recognized by the Telly Awards,” said Rob Shalhoub, COO and Development/Production Executive of Trend Media. “Our collaboration with Total Beauty has been a wonderfully creative and fulfilling experience, and we look forward to expanding our partnership with them.”
To find out more about the Telly Awards visit www.tellyawards.com.
About Trend Media
Trend Media incubates television shows through an innovative and disruptive development process. The boutique studio was formed in 2009 by independent producers Rob Shalhoub and Rani Aliahmad with the goal of capturing opportunities presented by the convergence of traditional and new media.
By employing studio techniques, Trend Media develops entertainment properties fit for network broadcast and then produces cost-effective, quality webisodes intended for new media audiences. Trend Media currently has several shows in development with major studios, networks, and independent production companies, and is rolling out a slate of 16 projects over the 2 years in comedy, drama, and unscripted formats.
Trend Media is represented by Creative Artists Agency and has a first-look deal with Sony Television.